Arctic [Un]Limited

«Arctic [Un]Limited is your unique gateway to real Arctic souvenirs, real Arctic reflection, real Arctic criticism, real Arctic conversation, real Arctic resistance, real Arctic opinion, real Arctic art and real Arctic shopping!

The number of “Arctic” services and businesses in Romsa/Tromsø and other northern places seems limitless. From Arctic asphalt, Arctic cleaning, Arctic dolls and Arctic electricians to Arctic universities and Arctic symphony orchestras; everything can be packaged, sold and consumed as Arctic. Navigating the Arctic jungle can be difficult.

Arctic [Un]Limited is the city's most interesting souvenir shop and at the same time a unique art project that goes undercover in the tourist town of Romsa/Tromsø. Arctic [Un]Limited presents a unique collection of mass-produced sales items, exclusive handcrafted designs, one-of-a-kind art objects and public talks. Arctic [Un]Limited is your guide to authenticity, exotification and commodification, your source of critical clarity and necessary confusion.»

Arctic [Un]Limited is a tourist shop / art space / place of gathering in downtown Tromsø/Romsa.
Conceived and designed by Jérémie McGowan and Amund Sjølie Sveen. Produced by NORDTING. Opening week in cooperation with TIFF - Tromsø International Film Festival. Supported by Arts Council Norway and KORO.